Psst! Google Maps’ Privacy-focused Incognito Mode Is Almost Right here


Google’s journey to launch Incognito Mode for Google Maps is an excruciatingly slow one particular, but it lastly seems to be close to launch.

Initially unveiled at Google I/O back in May well, the function provides a speedy-access privacy alternative that stops your place information from becoming saved to your Google account.

Applying Maps in the normal way signifies you have to go in and manually erase place information, or configure the app to delete it at normal intervals, so Incognito Mode really should make the process a great deal much easier.

On the flip side, even so, it signifies Google will not be in a position to personalize Maps for you — such as recommending areas to go primarily based on your preceding movements — as it’ll have no information to operate with.

If that is not a main drawback and you worth your privacy, then possibly Incognito Mode is for you.

Of course, you may possibly only want to turn it on now and once again for when you have a meeting or trip you’d choose to maintain secret (we’re not asking) — although be conscious that when your telephone is on, your wireless carrier will nevertheless be tracking your movements.

In truth, Google may perhaps nevertheless be logging your whereabouts by means of its other apps, and computer software on your telephone produced by other providers could be undertaking the similar, based on your privacy settings.

Test group

Incognito Mode for Google Maps has lately began testing with a choose group of customers.

Screenshots obtained by Android Police show how the function can be enabled in just a couple of taps — the initial on your profile image, and the second on the Incognito Mode alternative that seems. Immediately after that, you will see a black bar at the best of the show with the words: “Incognito Mode is on,” so that you are consistently conscious of your chosen setup. A different indicator is the colour of your place marker, which switches from blue to dark gray.

The launch of the test phase signifies that hopefully it will not be additional than a handful of weeks just before Incognito Mode lastly arrives for every person. We’ve reached out to Google for additional info and will update this piece if we hear back.

Google currently provides an Incognito Mode alternative on its Chrome net browser, and also for YouTube, although the function hasn’t been completely totally free of controversy.


In other privacy-focused efforts, Google lately produced it feasible for customers to automatically delete place and activity information from their account just about every three months or 18 months, although it can also be erased manually. The function can be located in the settings of your Google account.

On line privacy is a hot subject these days, with a slew of tech giants coming beneath rising scrutiny about how it handles and utilizes people’s information. Just a handful of weeks ago, for instance, Google-owned YouTube was hit with a $170 million fine for violating children’s on-line privacy, though Facebook was lately ordered to spend a far heftier $five billion fine more than different privacy violations.

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